A weblog is simply an online journal that is updated by an individual online. It is available for public reading or it could be private, only accessible by some or none at all. A blog represent the author’s personality by means of writing style, blog design and format. According to Branum (2001), weblog is a term that describes a personal website that is chronologically organized. He also mentioned that weblog represents the online junction of people and time. As books and articles are to authors, weblogs is to bloggers. Individuals blog for a variety of reasons. Some are just merely sharing their ideas, thoughts. Others are to promote their business or to start a discussion.
Now in the age of information technology, nearly everyone in the world is online. Kristi (2009) mentions that when there is a community, the readers will view the particular blog again and leave comments. Those comments will have the blogger inspired to blog more as well as share ideas with others. In return that blogger be recommended to a larger community of bloggers. This will help the blog increase in readership.
References
- Branum, JM 2001, The Blogging Phenomenon: An Overview and Theoretical Consideration, online, viewed
- Kristi 2009, Benefits of Blogging- Building a Community, online, viewed
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